Human individuailty is composed of many aspects such as knowledge or cognitive abilities. These aspects have impact on every day life and activies. Using computer applications is not an exception. Eye tracking analysis is a good way of identifying and evaluating some of users’ characteristics and knowing the user is a neccessity if we would like to take into consideration his individuality when we create applications or evaluate usability of a user interface.
We propose to identify individual characteritics of user using appropriate eye tracking measures.
Personalized Web Research Group
Faculty of Informatics and Information Technologies
Slovak University of Technology in Bratislava