Impact of usability problems on identifying key objects on the web

The aim of the bachelor thesis is to find a correlation between problems with usability and identification of key objects. The primary goal is to focus on problems that are associated with poor site navigation, which often causes, that users do not find the key information and they will not visit the site in the future.
The work includes a brief introduction to the problem and compare existing ways to identify usability issues and key objects. We suggest an experiment where the user will have a specific task during which he will be browsing through the site’s specific key objects.
User will also need to identify key objects for a specific task, and successfully interact with them to solve the task. In the bachelor thesis will be comparison of two types of site: with and without navigation problems. Eye tracker will be used to identify these problems more precisely.